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a family is shown in the kitchen after grocery shopping

Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

Mom with daughter playing in tent indoors

NRF’s podcast: Retail Gets Real

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Practicing cyber resiliency in the digital age
Professional woman pointing at computer for colleague
Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
Craghopppers Mens Kiwi Pro Active Full Stretch Casual Walking Trouser 30-42 Read more
Building communities in and out of the store
CRANK BredHERS DOUBLE SHOT Pédale avec titanachse - Seulement 355 g Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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Crank Bredhers Highline Dropper Seatpost Diameter - 31.6mm Drop - 125mm Loss Prevention
BRS-123 Portable Cooking Pot Frying Pan Bowl Sets For 2-3 People Camping Hiking Chief protector: Inside the business of loss prevention
Security camera in store
Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
Read more
Engaging consumers in a channel-less world
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Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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Brunner Camping Folding Chair Raptor Suspension Grey How tech is evolving the customer experience at HSN, QVC and Zulily
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BRUNTON NOMAD DIGITAL Compass- Display Model - NEW Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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NRF SmartBrief

Always be the first to know about the latest retail news. Sign up for NRF SmartBrief — a free daily newsletter filled with the day's top retail news and industry information.

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Latest from the blog

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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
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Addison Bay experiments with pop-ups to grow its customer base
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CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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Bug Out Bag Survival Kit 2 Person 3-Day Deluxe Emergency Kit Waterproof Dry Bag Where retailers are investing in 2019
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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Read the latest from STORES Magazine

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Mobile hotels now checking in
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Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
Craghoppers Kiwi Congreenible Trousers, Beach, 34 Waist, CMJ107L-08X034
Burton Asym Air Vintage Snowboard, No Bindings, 160cm, Great Shape
Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
Craghoppers Kiwi Pro Active Stretch Trousers - Granite
April 29, 2019
Talbots modernizes planning processes
Burton Emerald High-Quality All-Mountain Women's Snowboarding Boots US 7
Burton Freestyle Re Flex Snowboard Bindings Colbolt bluee A woman interviews a man at the NRF Foundation Rise-Up event

Item specifics

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Burton Instigator Snowboard 2019 160cm Retail’s next generation of talent
Burton Marvel Spider Man Chopper LTD Sonwboard 120cm

NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.